Services: Effective Marketing, Strategy & Communications
We offer a full range of marketing and communications services, from full outsourcing to specific disciplines.
These services are available on either a retainer or project basis, for start-up firms through to established blue chip businesses. We never insist on 12-month contracts; we recognise that many financial and technological industries move quickly and you need flexibility – often in the form of Fractional CMO support. Below is a summary of our marketing and communications services.
Marketing
Services
Fractional
Strategy
Development of Marketing Strategy, customer insight interviews, go-to-market plans, developing value propositions, market research, positioning, Messaging Guides.
Digital
Digital Marketing Strategy, website design and management, GDPR-compliant lead generation, email marketing, Search Engine Optimisation (SEO), social media account management, Google Analytics, social media adverts, Google Ads, Pay-Per-Click.
Communications
Services
Content
Ghost-writing content for customer newsletters, white papers, blogs, internal communications; copywriting for factsheets, brochures, case studies, award submissions.
Brand
Brand strategy, brand values, brand guidelines, corporate identity. PowerPoint and Word templates, eBooks, product videos, advertising, canned demos, sales decks, marketing and exhibition collateral.
PR
Strategy and execution: media briefings, writing opinion pieces, press releases, personal profile raising, pitching for forward features, analyst relations.
Case Study
HOW WE HELPED LAUNCH A MAJOR NEW BANKING UTILITY IN THE UK – THE 'REGTECH FACTORY'
BearingPoint RegTech is a leading international provider of innovative regulatory, risk and supervisory technology solutions (RegTech, RiskTech, SupTech) and services to financial services firms, including large international banks, leading insurance companies as well as supervisory authorities and central banks.
We offer seasoned professionals with a passion for finance and technology.
Product videos
We completed this product video for client reporting vendor Vermilion Software. Portfolio did all the scripting, storyboarding and production.