We offer a full range of marketing and communications services, from full outsourcing to specific disciplines.
These services are available on either a retainer or project basis, for start-up firms through to established blue chip businesses. We never insist on 12-month contracts; we recognise that many financial and technological industries move quickly and you need flexibility. Below is a summary of our marketing and communications services.
We will become your ‘outsourced marketing department’. Russ Bryan will spend time working alongside you in your office, forming part of your team.
Development of Marketing Strategy, customer insight interviews, go-to-market plans, developing value propositions, positioning, brand values, Messaging Guides.
Digital Marketing Strategy, website design and management, GDPR-compliant lead generation, email marketing, Search Engine Optimisation (SEO), social media account management, Google Analytics, social media adverts, Google Ads, Pay-Per-Click.
Ghost-writing content for customer newsletters, white papers, blogs, internal communications; copywriting for factsheets, brochures, case studies, award submissions.
Strategy and execution: media briefings, writing opinion pieces, press releases, personal profile raising, pitching for forward features, analyst relations.
HOW WE HELPED CITISOFT BECOME RECOGNISED AS A THOUGHT LEADER IN THE UK
Citisoft is an established buy-side operations consultancy with offices in Boston, Toronto and London. While well known in the U.S. market, its European headquarters had much lower brand awareness.